A couple months ago I was introduced to Joules - a British clothing company that loves to make the "ordinary extraordinary." They are now making their clothes available in the U.S., and I couldn't be more excited about it. Here's why...
Joules is best known for their bright colorful prints, and my wardrobe could use a cheery facelift. I am wearing their tops from their summer collection on repeat lately. They really make my boring jeans look so much more fun. Plus, they are all machine washable. Plus, I'm feeling a bit uninspired by regular haunts of GAP, J.Crew, Target, ZARA. Sometimes you need a change, and I know I can always count on our friends from across the pond to breathe some life into American fashion.
They make one crisp, tailored button down shirt too. If you know me at all, you know that my favorite outfit is a button down shirt, skinny jeans and blazer. Without fail it's a chic outfit that's flattering on every woman. But this shirt isn't boring at all with neon stitches in it. I think it might be my favorite shirt of all time.
The quality of their clothes is top notch. It has all of the style and spunk of a J. Crew with the quality of a Brooks Brothers. They make one hell of a cute dress. Be sure to check them out if you're looking for a classic, bright update to your wardrobe.
Photos by Rennai Hoefer